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Honor of Kings was among the first games in the world to offer
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To engage with such a large, dailyĪudience is truly an honor and motivator to continue delivering theīest entertainment experience for our audience every day," he
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Great competitive title but we've also seen it become a hub of Learning what matters to Chinese gamers," said Li Min, Game Director of Honor of Kings and "We've spent more than a decade investing time and passion into
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To official professional esports tournaments, up nearly 41 percent Premier mobile esports on the planet, with the game's esports In 2015, it has gained momentum to become the most popular game in On mobile devices - the primary and most popular gaming device for Gameplay with dynamic social interactions and is tailored for play Honor of Kings is developed by TiMi Studios and published by It also announced aĬollaboration with luxury fashion house Burberry.
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Kings introduced an officially licensed Bruce Lee skin to the game.
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Multiplayer online battle arena (MOBA) into two more unspecifiedĪs part of a broader series of celebrations, Honor of Games were also announced, expanding the Honor of Kings world from The game's fifth anniversary with players. Two new untitled The news was revealed during an online livestream celebrating World record of 100 million average daily active users year to The world's most popular games by number of players, set a new Revealed today that Honor of Kings, one of TiMi Studios, the world's premiere mobile development studio, According to Interpret’s New Media Measure: Global Profiles™, Level Infinite has work to do in growing interest around Honor of Kings, but the studio certainly isn’t starting from scratch as gamers outside China, especially in other Asian countries, have spent some time playing the game in the past three months.SHENZHEN, China, Nov. Level Infinite is already planning a global Honor of Kings tournament for later this year with a $10 million prize pool. If Honor of Kings succeeds in more regions of the world, there’s a good chance that a more vibrant esports ecosystem will follow. In fact, Level Infinite was formed last year with the express purpose of bolstering Tencent’s presence in overseas markets. The decision to leverage more global markets also comes at a time when Tencent recorded a much slower quarter amid a games crackdown from Beijing and a fiercely competitive domestic market. By contrast, Tencent claimed it had 100 million daily active players for Honor of Kings in China by 2020.įor the firm’s second attempt, it’s believed that Tencent will do less to Westernize it and plans to release largely the same game as the one enjoyed by millions in China. The source noted that the game only had around 100,000 daily active users in Europe and 150,000 in North America. Arena of Valor launched as the Westernized version of the game in 2017, but it failed to have a large impact on overseas markets, with one source close to Tencent admitting to Reuters in 2019, “In those markets, we are really just letting it live or die on its own course.” This is not the first time that Tencent has tried to gain more global traction with the IP. The developer recently tweeted out, “We will be rolling out Honor of Kings by TiMi Studio Group to you global gamers by the end of this year! Rounds of closed beta tests will be gradually announced starting next month.” Tencent understands, however, that if it is able to tap into enough interest in the game in overseas markets, it could see far greater success than it already has.Īccording to Tencent’s new studio Level Infinite, the plan is to do just that. And yet, much of that success has been driven by strong interest and a robust esports ecosystem in Honor of King’s domestic market. Mobile analytics tracker Sensor Tower noted that the popular MOBA had garnered an incredible $10 billion in lifetime revenue worldwide as of last year. Tencent’s Honor of Kings (known as Arena of Valor in the West) frequently finds a spot among the top grossing mobile games each month.
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